Smart marketers have discovered there's a "missing link" in Web marcom—the secret to attracting an ever-larger audience of potential customers. It's what top television studios and publishers use to drive audience share and advertising revenues: a steady stream of compelling original content.

			Based on the Microsoft .NET framework or on UNIX platforms, XML Web Services provide a faster, less-expensive means to integrate legacy systems and ERP applications, while leveraging technologies that enable your applications to be quickly versioned for cellular or PDA devices. Econiverse expands Microsoft .NET Framework development capabilities for outsourced applications and interactive websites. .NET and SQL Server deliver dramatic cost-performance advantages and rapid build cycles.